Coocoo Creative is a design firm located just a stone’s throw from the Mystic Multiples shop in Houston.
Printing cards for designers and creative professionals is always a pleasure and a welcome challenge. This unique business card features not only a clever color overlay on the front and a bleed print on the back, but also shocking pink edge painting. The bright colors, bold typefaces, and hand lettering in this card are pure poppy fun.
With our business card projects, we really like to focus on the
tactile impression that letterpress can give a piece of simple ephemera.
And when it comes to your personal calling cards, it’s important to
think of custom cards as a means to really cement that one-on-one
impression made in a chance meeting or scheduled appointment. That’s why
we were happy to have the opportunity to print this set of cards for
local illustrator Sarah Welch.
Sarah’s work is grounded in a traditional arts education, and she prefers to work with hand-embellished text when designing her projects. Since we work primarily from photopolymer plates, made to order, it wasn’t a problem at all for us to convert her illustration concept into a set of printing plates for this three color front, 1 color back design. Printed on one of our thicker cotton stocks, Cranes Lettra 220C, the extra thickness of this card helped us to emphasize the impression and general ‘weight’ of the card in a prospective client’s hand. And for a creative professional, going the extra mile on cards that your client will be reluctant to throw away is always something to be considered!
This is a legacy post from our work as Vrooooom Press. We are now known as Mystic Multiples, in Houston, Texas.
Designer Julie came to us never before having worked with
letterpress, so how could we refuse to help walk her through the process
for these beautiful business cards?
Printed on our favorite cotton stock, Holyoke 140# cotton, these
simple business cards use a single pass of purple ink and a blind
impression run to give a little something extra to an everyday business
need. And with a final cost of less than a dollar per card, it’s an
impression that won’t break the bank.
Julie isn’t alone in needing a bit of guidance when ordering
traditional ephemera for letterpress. There are a lot of options
available to purchasers of traditional printmaking, ranging from depth
of impression to color and inking of the finished project. Nearly every
aspect is customizable, but it’s difficult to utilize those options
without prior experience in a medium. And although it may take a little
extra correspondence at the onset of a project, I really enjoy
introducing the process of printing to new print purchasers. It’s not
entirely selfless either, as educated print designers produce satisfying
work for me to print on my presses!
A lot of traditional elements of printing as a craft seem to be disappearing from our consciousness. Little things, like the practice of correctly cutting paper and taking into consideration the register side of a given stock throughout a run in order to ensure a stable edition. We’re passionate about learning these elements of a craft, and it’s always a pleasure to share what we learn with others in order to preserve these tidbits for future use.