Coocoo Creative is a design firm located just a stone’s throw from the Mystic Multiples shop in Houston.
Printing cards for designers and creative professionals is always a
pleasure and a welcome challenge. This unique business card features not
only a clever color overlay on the front and a bleed print on the back,
but also shocking pink edge painting. The bright colors, bold
typefaces, and hand lettering in this card are pure poppy fun.
With our business card projects, we really like to focus on the
tactile impression that letterpress can give a piece of simple ephemera.
And when it comes to your personal calling cards, it’s important to
think of custom cards as a means to really cement that one-on-one
impression made in a chance meeting or scheduled appointment. That’s why
we were happy to have the opportunity to print this set of cards for
local illustrator Sarah Welch.
Sarah’s work is grounded in a traditional arts education, and she
prefers to work with hand-embellished text when designing her projects.
Since we work primarily from photopolymer plates, made to order, it
wasn’t a problem at all for us to convert her illustration concept into a
set of printing plates for this three color front, 1 color back design.
Printed on one of our thicker cotton stocks, Cranes Lettra 220C, the
extra thickness of this card helped us to emphasize the impression and
general ‘weight’ of the card in a prospective client’s hand. And for a
creative professional, going the extra mile on cards that your client
will be reluctant to throw away is always something to be considered!
This is a legacy post from our work as Vrooooom Press. We are now known as Mystic Multiples, in Houston, Texas.
Designer Julie came to us never before having worked with
letterpress, so how could we refuse to help walk her through the process
for these beautiful business cards?
Printed on our favorite cotton stock, Holyoke 140# cotton, these
simple business cards use a single pass of purple ink and a blind
impression run to give a little something extra to an everyday business
need. And with a final cost of less than a dollar per card, it’s an
impression that won’t break the bank.
Julie isn’t alone in needing a bit of guidance when ordering
traditional ephemera for letterpress. There are a lot of options
available to purchasers of traditional printmaking, ranging from depth
of impression to color and inking of the finished project. Nearly every
aspect is customizable, but it’s difficult to utilize those options
without prior experience in a medium. And although it may take a little
extra correspondence at the onset of a project, I really enjoy
introducing the process of printing to new print purchasers. It’s not
entirely selfless either, as educated print designers produce satisfying
work for me to print on my presses!
A lot of traditional elements of printing as a craft seem to be
disappearing from our consciousness. Little things, like the practice of
correctly cutting paper and taking into consideration the register side
of a given stock throughout a run in order to ensure a stable edition.
We’re passionate about learning these elements of a craft, and it’s
always a pleasure to share what we learn with others in order to
preserve these tidbits for future use.
This is a legacy post from our time as Vrooooom Press. We are now called Mystic Multiples, in Houston, Texas.
After months of operating as a commercial print shop, one question
began to ride on our nerves here in the shop. Even in encounters
unrelated to our print trade, it would seep out of the lips of
acquaintances and strangers alike. The question was always “Do you have a
business card?” And our response? “Well, we’ve been meaning to do
something about that…”
I am a printer, afterall. So it’s a bit embarrassing to not have your own printed card!
Well, with it feeling like years had passed since we ordered a plate
for printing business cards, we finally got down to brass tacks and took
our good intentions to press. You might think that printing my own work
would be the most tedious of all exercises, but honestly it’s sometimes
fun to take a back seat to the process and just see how things turn out
after a pass through the press. No elaborate press checks, no Pantone
swatches to match… just an afternoon spent working an antique press.
In the end, things turned out rather nice with a set of business
cards printed on scrap Holyoke fine cotton paper. We used a reverse in
the plate for this project, so the “raised” areas in white are actually
the natural texture and color of the paper. Areas in black were printed
with standard Van Son rubber base plus ink. You can notice on these
cards one of letterpress’s characteristic “weaknesses,” which is the
salty or marbled appearance of large solid areas. But, far from hurting
the final look of this project, the marbling helps to honestly present
the medium the card was produced in.
Some edges got a little fuzzy on these cards, as they were cut down
by hand, but hey– at this point it’s nice to just say “Yes!” when people
ask that familiar question.
Under construction at the moment -- pardon our dust! Use coupon code "FIVEONIT" for $5 off any order of $20 or more. ^_^ Dismiss